Sefa Does Not See Any Positive Impact Of TikTok On The Ghanaian Music Industry, Argues That It Is Rather Killing It

Ghanaian songstress, Sefadzi Abena Amesu, widely known as Sefa, does not see any positive impact of TikTok on the Ghanaian music industry.

She argued in an interview on Ultimate FM which Newshuntermag.com has come across that TikTok is killing the Ghanaian music industry.

Because of TikTok, the Black Avenue Muzik artiste claimed most Ghanaians do not appreciate good music nowadays.

She explained that most of the fans only patronize songs on TikTok when they come up with a challenge or dance—which is not helpful to the industry.

“Now, if you make music and you don’t add a challenge to it, or some sort of dance, or some vibe to it, everybody thinks that that means you are not doing music. This is not right. I think that Tiktok is killing the whole music industry right now,” Sefa stated.

“If you look at the music industry now, you don’t really hear the kind of quality music we used to hear before. We’re not feeling the type of vibe we used to have before…. This is because everybody thinks that if it doesn’t trend on TikTok, it is not music and that doesn’t make sense,” she added.

Her comment was on the heels of Asantewaa’s assertion that Ghanaian musicians cannot get viral songs without TikTokers.