Lasmid Is Likely To Be Signed By Empire Music Or Sony As Both Companies Chase Him – Top Ghanaian Music Industry Player Hints

A top Ghanaian music industry player has hinted at an opportunity awaiting Lasmid.

In a post seen by Newshuntermag.com, the Chief Executive Officer (CEO) of 3Music Awards, Sadiq Abdulai Abu, revealed that Lasmid is likely to be signed by Empire Music or Sony.

He stated that both music distribution companies are after the young Ghanaian musician.

Lasmid has been on the lips of many music lovers after his ‘Friday Night’ song went viral.

The 3Music boss disclosed this when he was talking about the bold steps that the young talents are taking to put the industry in a good shape.

He further touched on the two spaces of the Ghanaian music industry now.

Sadiq Abdulai wrote: “Andy Dosty, Fireboy DML, Kidi, Black Sherif, Kizz Daniels all have something in common and it’s Empire. Let’s all think slowly about it and let it sink in. Everything in engineered. Every success, every number, every publishing, every placement on performance experience on BET Awards, 3Music Awards, major festivals, playlisting in the apps aka Editorial leveraging etc. it’s all engineered to create an effect that should ensure return on investment. It’s an EMPIRE state of mindset.

“When either Empire or Sony ends up signing Lasmid, we will begin to get the whole picture (The two are after him and one of them may just close in on him).”

He added: “There are two spaces of our industries now. What we think we know it to be and what’s really happening on the quite and right infront of all of us with very very young people active and at the heart of it. They don’t talk much. They don’t seem visible they only work and act. There is a reason some of them are part of the Recording Academy’s new bold generation.

“I am super excited about the new bold generation. From the talents of their generation, to the insights driven work they are putting in. These new crop of execs, talents and the emerging shifts will make all of us proud. Congrats Lyza (Boomplay), iMullar and Kwapz. Special shouts to Benewaah (Spotify), Yaw Dan, Swaye, Pep Junia (Sony Music WA), Aubrey, Ricky, Demzy, Hassan, Kwabena Wiredu, Toscar, Tilly Nipaa and all the amazing young ones running with it and actively creating value for industry. Glad and expectant of the outcomes of your work in the future. The next few years will be exciting for our creative industries. PS// if I no mention your name, Abeg don’t bore. Too many names of young ones pushing it and making it count.”